The past few weeks have been marked by a massive pre-release publicity for Kabali and this has resulted in unprecedented Kabali mania.
The Kabali fever has helped this project to achieve record collections with the opening shows itself. Well by end of second day, the bubble seems to have burst bringing some damage to its collections.
By Monday, there are reports that hundreds of theatres are reporting deserted stands. This week is now definitely crucial for the film to reach breakeven so that it can gain decent collections!