It may be a surprise for many but the team of Ala Vaikunthapurramulo kick-started their promotions way ahead of the film’s release. The first single ‘Samajavaragamana’ registered record views and the song emerged as the most liked song in Telugu. Another Sankranthi biggie Sarileru Neekevvaru is currently under shoot and Superstar fans kept guessing what is on board from the makers for Diwali. Even Tollywood circles are expecting a song or a teaser from the team of Sarileru Neekevvaru for Diwali.
But, Sarileru Neekevvaru team is not much bothered about the aggressive promotional plans of Ala Vaikunthapurramuloo team. As Sarileru Neekevvaru is already high on expectations, the team decided to focus completely on the shoot and not much on the promotional content. A solid promotional campaign is planned which will start in December and will dominate till the film’s release. As of now, Superstar fans will have to wait till December for some exclusive stuff from the movie.